Quotes and orders run through Excel and emails between three people.
- Lost time
- Double entry
- Errors

From idea to revenue – forged by hand.After a short call and one day of analysis on site, you know exactly whether my solution works and what it delivers. If it doesn’t, I’ll tell you so honestly. All of this costs you a handshake – nothing more.

Passionate product developer and process optimiser with two e-commerce product companies of my own. 15 years of hardware development, from spaceflight to giftware. AI practitioner with self-built skills, apps and frameworks. 100,000 units sold per year, several patents, keynote speaker and start-up juror.
Moves on its own · touch to pause · drag or click
Two days of work, zero risk: you only pay once you know the number – and only if it adds up for you.
First, a 20-minute call: Do you make or sell products? How many people? Which process hurts the most?
Analysis on site
I come to your business and walk through the one process with the people who do it every day. Numbers, routes, exceptions – everything that isn’t in a spreadsheet.
Solution and estimate
I build the solution and do the maths. By the evening you have two pages: what it saves or adds in revenue, in euros – and a clear no if it isn’t worth it.
Installation and handover
The solution goes into your business: integration, data, training your people, documentation. At the fixed price agreed on day 2.
You pay at most one third of what the solution saves or earns you. If that doesn’t add up, you get no offer – just an honest no. The fixed price is set at the end of day 2, before you buy anything.
On day 1 you see my own ERP, my bookkeeping and my shop live – that’s how my business has been running for years.
I don’t talk about process optimisation. I rebuilt my own manufacturing business with it – and I’ll show you.
My principle: AI does the groundwork. A person checks and decides.

Orders, stock, invoices, suppliers – in one system that works exactly the way the business works. Built entirely by myself, because no off-the-shelf system fitted.
● in daily useSee the functions →
Reads inboxes, recognises receipts, matches them to transactions and hands them over to the accountants. Developed together with Michi Gasteiger, in production in two companies.
● in production in 2 companiesSee the functions →
A person sets the topic and the facts, five agents take care of research, search terms, product selection, fact check and brand review, a person approves. Runs on the Apres Allstars blog with more than 300 articles.
● in useSee the functions →
Reads the entire marketing archive automatically: every image gets a description and keywords, every video a summary and transcript. You search by content, and for a newsletter, reel or retailer request it suggests the matching images and scenes. 3,702 media files at Apres Allstars.
● in useSee the functions →
Topic and products in, a draft in several languages and for different customer groups out. I approve, sending runs on my own server or a service such as Brevo. A day of work becomes an hour of checking.
● in useSee the functions →
Visitors see me on video, pick their topic or ask freely. An AI assistant answers from a maintained knowledge base, not from guesswork – and every conversation ends with the next step. Running on the German pages of this site.
● live on this siteSee the functions →











“Turning new ideas into action with energy, while playing the whole keyboard of online marketing tools efficiently, is clearly one of Tobi Deckert’s strengths. We have valued the regular exchange for years.”
“Working with Einfallsschmiede was extremely pleasant, above all because communication was so clear from the start. We were able to move the product forward quickly and test it on the market. Gladly again!”
“Our product development challenges were understood immediately and implemented professionally. We were particularly impressed by the fast CAD design, which matched our ideas exactly after just a few prototype generations.”






My posts are in German.
Bis ich gemerkt habe, wie stark die KI-Tools inzwischen wirklich sind. … Der Weg dorthin führt nicht über mehr Keywords. Sondern über bessere Texte für echte Menschen.
Einige Händler, die uns im Januar zum ersten Mal gesehen hatten, haben jetzt zum ersten Mal wirklich bestellt. Größer als erwartet.
Und trotzdem ist sie zu meinem unfairen Vorteil in der Produktentwicklung geworden! … Aus 8 Stunden Workshop werden 30 Minuten strukturierte Lösungsfächer. Aus Bauchgefühl wird Prozess.
Three questions, and you know whether the Test Bench makes sense for you. Munich · Rosenheim · Traunstein · Salzburg.
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